Masters in Digital Art Direction / UX Design

Sep 2023



Computer Science, IT & Digital

From the very first year, we teach students a methodology aimed at developing their creativity. The challenge? Being able to propose solutions that are both relevant and innovative. We put them in a real-world scenario with a specific set of requirements to follow and teach them how to respond to it while avoiding clichés. To nourish their thought process, we ask them to look for references (literary, philosophical, artistic, etc.) that they can rely on to develop their own response. The development of creativity also involves a lot of experimentation. Classes at LISAA are primarily held in workshops: where one experiments, manipulates, tests, attempts, creates, undoes, and where learning from mistakes is encouraged.

Course details

The LISAA Master's program in Artistic Direction / Brand Content spans over a period of 2 years. It aims to train professionals capable of designing and producing impactful content for innovative brand strategies. This Bac+5 level training prepares you to become a Brand Content Artistic Director by developing your graphic and creative skills, as well as your knowledge in marketing, strategy, and media.

Skills and teaching methods

The graphic design creation process involves several stages, such as analyzing the client's request, setting up a monitoring system, evaluating costs, presenting proposals, project planning, leading multidisciplinary teams, producing graphic content, selecting and evaluating team members, presenting results, and promoting one's expertise. Throughout this process, it is important to communicate effectively with stakeholders and develop a professional network to promote one's personal brand.

What skills will you acquire?

Definition and validation of the graphic design project in collaboration with the client, taking into account cultural and artistic trends, as well as technical, technological, and legal developments in the industry. Planning of the graphic design process and guiding the client throughout the process. Developing creative ideas and concepts, presenting and justifying creative directions. Creating graphic productions, including the project's visual identity, overseeing production and ensuring the quality of deliverables. Managing a team for project deployment, selecting, guiding, and evaluating team members. Showcasing expertise and project results through the creation of a print and digital portfolio, presenting project outcomes, and developing a professional network.


  • Video
  • Motion Design
  • Storytelling
  • Shooting and editing
  • Animation & Export
  • Communication & Marketing
  • Community Management
  • Copywriting
  • Digital project
  • UX Design
  • Project management
  • Micro-publishing workshop
  • 3D production techniques
  • Web design
  • Artistic direction
  • Storytelling
  • Artistic direction
  • Communication & Marketing
  • Creative direction
  • Team management
  • Communication in cultural and creative industries
  • Web design
  • History & Current Affairs of Culture
  • Cultural mediation

Job opportunities

  • Brand designer: €30,000 - €60,000
  • Branding manager: €40,000 - €80,000
  • Digital designer: €25,000 - €50,000
  • Mobile web designer: €30,000 - €60,000
  • Artistic director: €50,000 - €100,000
  • Brand content artistic director: €60,000 - €120,000
  • Multimedia artistic director: €50,000 - €100,000
  • Social media artistic director: €50,000 - €100,000
  • Web artistic director: €50,000 - €100,000
  • Creative director: €70,000 - €150,000
  • Web production director: €40,000 - €80,000
  • Graphic designer: €20,000 - €40,000
  • Motion designer: €30,000 - €60,000
  • Director: €30,000 - €80,000
  • UI designer / Interface designer: €30,000 - €60,000
  • Web designer: €25,000 - €50,000


Required documents to apply

Cover letter
Letter of recommendation with contact reference
Bachelor's degree or equivalent (original)
Baccalaureate or equivalent (official translation in French)
Highest diploma - original
High school diploma - certified Frecnh translation
Proof of French proficiency
More information on the application process
About the school
Computer Science, IT & Digital
About the course
4 semester(s)
Program type:
Initial education or Cooperative training course
Price (EU students):
Price (non EU students):
Average salary:
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