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Marketing and International Relations

Paris
,
Bachelor
Sep 2023
or
Jan 2024
6
semester.s

About

ESG CI

Business, Finance & Management

Dedicated integration and support: ESG CI offers specific integration and support services for international students, including assistance with administrative procedures, housing, and adapting to life in France, as well as academic guidance from dedicated counselors and mentors.

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Course details

The Marketing and International Relations program at ESG CI is designed to provide students with a comprehensive understanding of the global business environment. Through a combination of theoretical and practical coursework, students will develop skills in marketing strategy, market research, international trade, and cross-cultural communication.

Graduates of this program will be well-equipped to pursue careers in a variety of industries, including marketing, advertising, public relations, and international business.

The objectives of the training

  1. Train competent and versatile professionals in marketing and international relations.
  2. Provide a deep understanding of the principles and practices of marketing and international relations.
  3. Develop the skills necessary to develop and implement effective marketing strategies on an international scale.
  4. Gain a global perspective on the economic, political, and cultural aspects of international markets.
  5. Prepare students to work in multicultural environments and manage challenges related to international business.

The strengths of the training

  • Comprehensive training in marketing and international relations: The Bachelor's program provides in-depth training covering both marketing and international relations aspects, allowing students to gain expertise in these key fields.
  • International perspective: The program emphasizes the challenges and practices of marketing and international relations on a global scale, preparing students to work in an international context and tackle the challenges related to global markets.
  • Company internship: The Bachelor's program offers a company internship that provides students with practical and hands-on experience in the field of marketing and international relations. This allows them to apply the knowledge gained in the classroom and develop their professional skills.
  • Qualified faculty: Courses are taught by qualified and experienced professors from both academic and professional backgrounds. They bring their expertise and experience to provide students with quality and relevant education.
  • Diverse career prospects: The Bachelor's program prepares students for various roles in the field of marketing and international relations, such as international marketing officer, international sales manager, international marketing consultant, or international public relations officer. Graduates have numerous career opportunities both nationally and internationally.

    • Subjects

    • Marketing fundamentals
    • Consumer behavior
    • Market research
    • Operational marketing
    • Strategic marketing
    • Digital marketing
    • International relations
    • Geopolitics
    • International economics
    • International law
    • Intercultural management
    • Intercultural communication

    Job opportunities

    • Junior positions :
    • Coordinateur(trice) marketing - 40 000 $
    • Assistant(e) en relations publiques - 35 000 $
    • Spécialiste des médias sociaux - 45 000 $
    • Analyste en recherche de marché - 50 000 $
    • Associé(e) en développement des affaires international - 55 000 $
    • Senior positions :
    • Directeur(trice) marketing - 90 000 $
    • Directeur(trice) des relations publiques - 100 000 $
    • Gestionnaire des médias sociaux - 85 000 $
    • Gestionnaire de recherche de marché - 95 000 $
    • Gestionnaire du développement des affaires international - 110 000 $

    Admission

    Required documents to apply

    Photo
    Passport
    Cover letter
    Resume
    Letter of recommendation with contact reference
    Bachelor's degree or equivalent (original)
    Baccalaureate or equivalent (official translation in French)
    Highest diploma - original
    High school diploma - certified Frecnh translation
    English test for non-native speakers (IELTS / TOEFL)
    More information on the application process
    About the school
    Business, Finance & Management
    About the course
    Bachelor
    6 semester(s)
    EN
    Paris
    ,
    Program type:
    Initial education
    Education:
    BAC or equivalent
    Price (EU students):
    €7800
    Price (non EU students):
    €7800
    Average salary:
    €
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