Luxury Management

Paris
,
Master
Sep 2023
or
Jan 2024
4
semester.s

About

ESG Luxe

Business, Finance & Management

The luxury sector has been able to withstand various crises by adapting to new markets, new types of consumption, and the digitalization of commerce. Learning to adapt to remain competitive in a constantly changing world is precisely what the schools of the ESG Group prepare you for.

The first step is to understand the expectations of companies. In luxury, they are like everywhere else in search of young graduates who are immediately operational in marketing and commerce, but they also want them to have a technical knowledge of products, both in terms of their manufacturing and their use. This is how ESG Luxe was born.

Course details

Join the Luxury Master's degree - Marketing and Commercial Management* in 2 years and master the codes of luxury, the challenges and specificities of the sector to succeed in entering it. This Luxury Management Master's degree in Paris prepares you to take on marketing and commercial responsibilities in internationally-oriented companies. Develop your creativity, self-confidence and essential customer culture in the excellent luxury sector, and acquire the managerial skills expected in luxury companies.

TRAINING OBJECTIVES

Drive monitoring and establish a marketing diagnosis; Define the marketing strategy and develop the marketing plan; Conduct the brand management strategy and communication; Drive and implement operational projects; Lead the distribution strategy and merchandising; Manage teams and a department.

THE ADVANTAGES OF THE MASTER'S PROGRAM

Training carried out for the practical part in partnership with renowned schools in their field: ITM, makeup school, or LISAA fashion school.

Professional projects on major luxury brands.

Learning a second language to be operational in expanding markets: German, Arabic, Chinese, Spanish, Hebrew, Italian, Portuguese (Brazilian).

Possibility of double degrees internationally.

Subjects

Marketing

Marketing is the set of techniques and strategies aimed at promoting and selling products or services to consumers or businesses.

Job opportunities

  • Junior:
  • Executive Assistant: Average salary: 25,000€/year
  • Sales Assistant: Average salary: 25,000€/year
  • Marketing Assistant: Average salary: 25,000€/year
  • Communication Assistant: Average salary: 25,000€/year
  • Management Assistant: Average salary: 25,000€/year
  • Experienced:
  • Account Director: Average salary: 50,000€/year
  • Sales Director: Average salary: 50,000€/year
  • Marketing Director: Average salary: 50,000€/year
  • Communication Director: Average salary: 50,000€/year
  • Financial Director: Average salary: 50,000€/year

Admission

  • TCF / DALF or DELF - minimum level B2 required (applicable for countries where French is not the official language)
  • IELTS / TOEIC or TOEFL - if you do not have one of these tests, you will be invited to take the MBS English test (free)
  • GRE / GMAT - if you do not have one of these tests, you will be invited to take the MBS English test (free)

Required documents to apply

Photo
Passport
Cover letter
Resume
Letter of recommendation with contact reference
Bachelor's degree or equivalent (original)
Baccalaureate or equivalent (official translation in French)
Highest diploma - original
High school diploma - certified Frecnh translation
Proof of French proficiency
More information on the application process
About the school
Business, Finance & Management
About the course
Master
4 semester(s)
FR
Paris
,
Program type:
Initial education or Cooperative training course
Education:
BAC+3
Price (EU students):
€8700
Price (non EU students):
€8700
Average salary:
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