Bachelor's degree in Sport Business.

Paris
,
Bachelor
Sep 2023
or
Jan 2024
6
semester.s

About

ESG Sport

Business, Finance & Management

If you are passionate about sports and want to work in the industry, ESG Sport can prepare you starting from your first year of studies. The instructors who teach you are professionals in the sports field who share their experience and expertise with you and open up their network. You will benefit from a practical pedagogy, with concrete projects linked to sports companies, sports clubs, and federations. Immersion in the industry begins in your first year through internships, and you can pursue your studies through an apprenticeship program starting in your third year. Upon completion of your studies, you will obtain an RNCP title recognized by the State at level 6 (after 3 years) or level 7 (5th year). But most importantly, you will have given yourself the means to enter the sports industry after a motivating education focused on action and your love for the sports world.

Course details

You dream of working in the world of sport business? The Bachelor Sport Business at ESG Sport is made for you! With professional speakers from the industry, you will discover the different facets of this exciting world. You will start working on professional projects and applying your knowledge in concrete situations from the first year. Immerse yourself in sports and discover all the opportunities it offers!

TRAINING OBJECTIVES

This training prepares for obtaining the title of Marketing and Sales Manager at level 6, with a specific focus on the sports sector and professions. At the end of the 3rd year of this Bachelor in Sport Business, you will be able to:

  • Design and implement marketing actions
  • Define and implement the commercial action plan (CAP)
  • Organize prospecting and development of the client portfolio
  • Implement a customer relationship management strategy
  • Manage an operational team
  • Mobilize resources to anticipate and innovate

ALTERNATION - From the 3rd year onwards

You have the opportunity to undertake your studies through work-study programs. This is a way to fully invest yourself in your tasks and finance your studies. Attention: it is a demanding pace. You must be able to balance your work in the company, your classes, and the group projects to be carried out.

Subjects

  • Innovative project management in sports
  • Sports today and tomorrow
  • Infrastructure in sports
  • Team management in sports organizations
  • Brand strategy
  • Web writing techniques
  • Event communication in sports
  • Sports and communication
  • Sports media
  • Strategic marketing in the sports sector
  • Digital marketing
  • Sports marketing
  • Sociology of sports
  • Corporate law
  • Sports financing
  • Distribution of sports merchandise

Job opportunities

  • Junior:
  • Assistant Manager Sport Business - Average salary: 40,000 € - Title: Bachelor
  • Assistant Marketing Sportif - Average salary: 35,000 € - Title: Bachelor
  • Assistant Communication Sportive - Average salary: 35,000 € - Title: Bachelor
  • Assistant Commercial Sportif - Average salary: 35,000 € - Title: Bachelor
  • Assistant Analyste Sportif - Average salary: 35,000 € - Title: Bachelor
  • Confirmé:
  • Manager Sport Business - Average salary: 70,000 € - Title: Master
  • Directeur Marketing Sportif - Average salary: 65,000 € - Title: Master
  • Directeur Communication Sportive - Average salary: 65,000 € - Title: Master
  • Directeur Commercial Sportif - Average salary: 65,000 € - Title: Master
  • Analyste Sportif - Average salary: 65,000 € - Title: Master

Admission

If you have completed and validated a 3rd year of higher education in law or if you have a Bac+3 degree in economics or management and wish to acquire concrete legal skills.

Required documents to apply

Photo
Passport
Cover letter
Resume
Letter of recommendation with contact reference
Bachelor's degree or equivalent (original)
Baccalaureate or equivalent (official translation in French)
Highest diploma - original
High school diploma - certified Frecnh translation
Proof of French proficiency
More information on the application process
About the school
Business, Finance & Management
About the course
Bachelor
6 semester(s)
FR
Paris
,
Program type:
Initial education or Cooperative training course
Education:
BAC or equivalent
Price (EU students):
€7500
Price (non EU students):
€7500
Average salary:
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